Custom Free Standing Logo Production

 In Case Studies

Here’s a look at the planning and execution steps involved in the creation of a Custom Free Standing Logo which was installed at Gearbox Grand Opening in Los Angeles.
This was a 2 week set up.


Our client – photography and event space Gearbox L.A. – was looking into creating a giant free standing logo with the letter G rotating to be used as a photo op / backdrop for the event.


The key part was that our client wanted the gear design around the G to rotate so it would looks like a gear but not the letter G.

We had to computer cut all the letters, made out of 4” foam, with a black Formica finish on the first. For the Gear/G letter we had to incorporate a motor to the back of the letter to make it rotate – see video below to see it in action!

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